Broadway & Live Theater — July 28, 2026
Broadway's summer season showcases exciting new productions taking the stage this week, with Shakespeare's "The Winter's Tale" beginning previews at the Public Theater and the supernatural thriller "Paranormal Activity" set to open on Broadway in August. The theater district continues to demonstrate strong economic resilience as the season progresses into late July.
Broadway & Live Theater — July 28, 2026
Key Highlights
The Winter's Tale Opens at Public Theater
William Shakespeare's "The Winter's Tale" begins its first preview performance today, July 28, 2026, at the Public Theater/Delacorte Theater in Central Park, with an official opening set for August 11, 2026. Directed by Daniel Sullivan and featuring Marsha Stephanie Blake and Teagle F. Bougere in the cast, this outdoor summer production brings one of Shakespeare's most celebrated comedies to New York audiences.
Paranormal Activity Coming to Broadway
A new adaptation of the horror film franchise is headed to Broadway's August Wilson Theatre with first preview performances beginning August 14, 2026, and an official opening on August 25, 2026. The production, written by Levi Holloway and directed by Felix Barrett, features a cast including Cher Álvarez, Travis A. Knight, and Shannon Cochran.
Summer Box Office Resilience
Broadway continues to demonstrate economic strength through the summer season. Recent reports indicate the theater district maintains robust attendance and revenue streams as the 2026-27 season unfolds.
Coming Up
With "The Winter's Tale" beginning previews this week and "Paranormal Activity" positioned to launch in mid-August, Broadway's late summer calendar promises a mix of classical theater and contemporary horror-comedy, offering audiences diverse entertainment options as the season progresses.
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