Insurance Industry & InsurTech Report — 2026-11-10
Kyobo Lifeplanet is picking up the pace in the B2B healthcare market by expanding SaaS supply for its in-house health management platform. Meanwhile, the National Health Insurance Service has declared a "Reboot Health Insurance" initiative to transition into an integrated healthcare, long-term care, and welfare platform. Overseas, technological innovation is accelerating with the review of AI-powered health insurance options and the release of global InsurTech reports.
Insurance Industry & InsurTech Report — 2026-11-10
Domestic Insurance Industry Trends
Kyobo Lifeplanet Expands B2B Supply of Proprietary Healthcare Solution Kyobo Lifeplanet Life Insurance (hereafter Kyobo Rapl) is driving into the business-to-business (B2B) healthcare market by expanding Software-as-a-Service (SaaS) supply for its health management platform, "Laplay." Kyobo Rapl established a strategic partnership with Atomus, Korea's largest psychological counseling platform company, to build a model that supplies parts of its self-developed health management platform to external companies. This is seen as an effort to diversify revenue models where insurers go beyond providing services to existing customers and sell their internally developed digital healthcare infrastructure to other industries.
National Health Insurance Service Declares "Reboot Health Insurance" and Pushes for Integrated Platform The National Health Insurance Service is accelerating its transition into a "health welfare platform" connecting medical care, long-term care, and caregiving/welfare. To respond to changing environments such as entering a super-aged society, the expansion of AI technology, and the sustainability of health insurance finances, it has declared "Reboot Health Insurance" and is pushing for service integration. This is evaluated as a move by the insurance authority to create an integrated care ecosystem that goes beyond simple benefit payouts.
Global InsurTech & Healthcare Performance
48% of US Consumers Use AI to Review Health Insurance Options Statistics show that 48% of US consumers used AI when reviewing health insurance options. Furthermore, 68% of respondents stated they are willing to independently verify AI-generated prescription drug details. This indicates that AI is rapidly infiltrating the insurance selection process, showing that insurers must upgrade their AI-based counseling and recommendation systems.
GallagherRe Publishes Q3 2026 Global InsurTech Report GallagherRe analyzed the role of AI in credit risk protection, trade finance, pricing estimation, and market forecasting through its Q3 2026 Global InsurTech report. The report highlights that the use of AI in the InsurTech sector is evolving beyond simple automation into a precise risk management tool.
Market Insights & Analysis
Combining domestic and overseas cases, the boundaries between insurance and healthcare are breaking down. Domestically, an "open strategy" where insurers link accumulated healthcare data with external platforms—such as Kyobo Rapl's SaaS supply—is drawing attention.
Overseas, AI is changing consumer insurance selection criteria. The fact that nearly half of US consumers search for insurance information via AI means that insurers must redefine AI chatbots and recommendation algorithms not as simple guidance levels, but as core sales channels.
The public sector (National Health Insurance Service) is also attempting to integrate medical care, long-term care, and caregiving through AI and data linkage, suggesting that data standardization and linkage services between private insurers and public systems will become key competitive edges going forward.
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