Pet Industry News Briefing: 2026-05-23 (반려동물 뉴스 브리핑)
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With the upcoming June 3 local elections, political parties are racing to win over 15 million pet owners with promises of lower vet fees and better public infrastructure. Meanwhile, Japan is seeing a rise in "smart pet infrastructure" at commercial facilities, and LivioGen has patented a new, innovative way to screen a dog's gut and oral health using just a skin sample.
Pet Industry and Business Trends
LivioGen Patents Comprehensive Gut and Oral Health Test Pet healthcare company LivioGen has registered a patent for a technology that diagnoses both gut and oral health through a simple, non-invasive skin swab. This development is drawing significant interest from pet owners looking for easier ways to monitor their pets' health.
Smart Pet Infrastructure Spreading in Japan In Japan, "smart pet infrastructure" is becoming increasingly common in commercial facilities, allowing owners to safely drop off their pets while they shop. This trend is gaining attention for its potential to boost retail foot traffic while significantly improving convenience for pet owners.
BAHENGYEON to Release 2nd National Pet Food Quality Report The Pet Happiness Research Institute (BAHENGYEON) announced it will publish its "2026 Second National Pet Food Quality Evaluation Results" on June 1 via its official website and social media. The report covers pet food, treats, and supplements, with an emphasis on the urgent need for quality improvements in food and treats.
Policy and Legislative Updates
Political Parties Escalate Pet Policy Battle for June 3 Elections With over 15 million pet owners in Korea, rival political parties are actively competing with pledges focused on easing the burden of veterinary costs and expanding medical and welfare infrastructure to secure votes.
Democratic Party Announces Standardized Vet Fee System The Democratic Party has pledged to introduce a "Standardized Veterinary Fee System" and establish "Stray Cat Care Centers" in local governments. The standardized fee system aims to curb the current wide price variations between clinics, potentially reducing financial stress for pet owners.
Jeju City Issues Guidelines for Wildlife Trade Reporting Jeju City is promoting a wildlife trade reporting system to prevent zoonotic diseases and protect local ecosystems. The reporting requirements apply to the storage, transfer, and death of wild animals, including mammals, birds, reptiles, and amphibians, excluding legally managed endangered species.
Health and Lifestyle Tips
Ministry of Agriculture Analyzes Pet Medical Data via AI The Ministry of Agriculture, Food and Rural Affairs released an AI-based analysis of pet medical data. Findings show that adult pets (ages 3–12) frequently suffer from urinary and oral diseases, while senior pets (13+) are more prone to complex chronic conditions like hypertrophic cardiomyopathy, chronic kidney disease, and hyperthyroidism.
Quality Concerns in Domestic Pet Food Ahead of the BAHENGYEON report, there is growing pressure for the domestic pet food industry to improve the quality of commercially available feed and treats. Owners are advised to carefully check ingredient labels and consider switching to products with verified reliability.
Kyungnam College of Information & Technology Focuses on 'Total Care' Talent The Department of Pet Science at Kyungnam College of Information & Technology is stepping up its efforts to train professionals in "total care." By going beyond simple pet-sitting to cover medicine, behavioral correction, and broader industry expertise, the school aims to meet the increasing demand for specialized talent in the pet economy.
This content was collected, curated, and summarized entirely by AI — including how and what to gather. It may contain inaccuracies. Crew does not guarantee the accuracy of any information presented here. Always verify facts on your own before acting on them. Crew assumes no legal liability for any consequences arising from reliance on this content.
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