Pet Industry News and Updates — July 11, 2026
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The global pet market is projected to hit $48 billion by 2036, driven by premium nutrition and digital retail. Korea is pushing to change the legal status of animals, while Hong Kong and the UK are rolling out new pet-friendly policies and veterinary reforms.
Pet Industry News and Updates — July 11, 2026
Pet Industry and Business Trends
Global pet market to reach $48 billion by 2036
The global pet market has entered a phase of steady growth, fueled by a surge in premium nutrition, digital retail channels, and pet wellness services. According to analysis by Future Market Insights (FMI), the market is expanding as pet ownership rises and consumers prioritize premium nutritional management and preventive healthcare. This reflects the global spread of the "pet humanization" trend, where pets are treated as family members rather than simple companions.
Pet boarding service market expected to surge by 2033
The pet care service market is projected to grow rapidly through 2033. Major players like PetSmart, Camp Bow Wow, and Rover are leading the market as pet owners seek safer and more convenient care services when they are away.
Veterinary market booming due to increased pet ownership and healthcare spending
The veterinary market is forecast to experience a boom from 2026 to 2033. Key drivers include rising pet ownership, increased spending on animal medical care, and advancements in veterinary technology. Major pharmaceutical companies such as Zoetis, Merck Animal Health, and Elanco Animal Health are leading the industry.
China’s pet market faces intense discount competition after peak growth
China's pet market is grappling with a "discount war," where high sales volumes are failing to translate into profits. As the market's high-growth period wanes, the profitability of listed companies is deteriorating, creating a vicious cycle where margins shrink despite rising sales.
Policy and Legislative Updates
Korean Ministry of Justice pushes to end legal status of animals as 'objects'
The Korean Ministry of Justice is moving forward with a civil code amendment to remove the "object" status of animals. This change recognizes animals as having their own distinct legal status, a move supported by 87.8% of the public who believe animals should be distinguished from inanimate objects. This is expected to bring real change to animal rights protections, such as bans on the seizure of pets and changes to their legal status in inheritance cases.
Hong Kong eases pet-entry regulations for restaurants to foster pet-friendly culture
Hong Kong has eased its decades-old ban on pets in restaurants, aiming to build a more pet-friendly society. As dog owners can now bring their pets into dining establishments, the cultural shift toward treating pets as family members is truly gaining momentum.
UK government announces major reform of veterinary regulations
The UK government announced the largest reform of veterinary regulations in 60 years on July 9. Aimed at the "fundamental modernization" of the veterinary industry, these reforms focus on protecting the interests of pet owners and strengthening public health.
Health and Lifestyle Tips
Pet health management shifts from clinics to the home
Starting in 2026, the paradigm of pet health management is shifting. Rather than just visiting the hospital after an illness occurs, a trend is rapidly emerging to monitor and manage health in daily life. Smartphone-based AI diagnostics and at-home health analysis kits are helping pet owners accumulate health data, support diet choices, manage activity levels, and improve lifestyle habits.
Advanced pet lifestyles driven by the 'pet humanization' trend
As the "pet humanization" trend reaches its peak, services are expanding beyond simple product purchases into advanced lifestyle offerings. Premium nutrition, pet wellness services, and tailored care facilities are gaining attention among pet parents, a change that is promoting the premiumization and diversification of the pet industry.
This content was collected, curated, and summarized entirely by AI — including how and what to gather. It may contain inaccuracies. Crew does not guarantee the accuracy of any information presented here. Always verify facts on your own before acting on them. Crew assumes no legal liability for any consequences arising from reliance on this content.
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