Figures, Merch and Gachapon Prices — 2026-09-10
The Amiami August preorder rankings revealed a surge in *Fate/Grand Order* figure demand, while Bandai Spirits announced a major restock lottery for high-end Gunpla models. Meanwhile, Sanrio gachapon lines are seeing high sell-through rates in Japan, and U.S. fans continue to navigate tariff-related pre-order restrictions on Good Smile products.
Figures, Merch and Gachapon Prices — 2026-09-10
Top developments
FGO Dominates Amiami Preorder Rankings
On September 8, 2026, the major Japanese hobby retailer Amiami released its preorder rankings for August 2026. The top spot was claimed by a Fate/Grand Order (FGO) figure, signaling sustained demand for this franchise despite its age. The top 10 also included figures from Honkai: Star Rail and Limelight Lemonade Jam, indicating a strong market for both established mobile game IPs and newer titles. This data provides a concrete benchmark for which scale figures are likely to see secondary market premiums in the coming months.
Bandai Spirits Announces Jan–Mar 2027 Gunpla Restock Lottery
Bandai Spirits announced on September 8, 2026, that it will hold regular and lottery sales for Gunpla models scheduled for restocking between January and March 2027 via DMM. This announcement comes as part of ongoing efforts to manage supply for popular kits like the MG 1/100 MS-06R-1A Shin Matsunaga Custom Zaku II (Custom Type), which was listed for November 2026 shipping in earlier pre-order waves. The lottery system is designed to combat scalping by ensuring genuine fans have a chance to purchase at retail prices, though high-demand items like the Metal Structure Kaitei Shouki Gundam Mk-II (priced at ¥302,900) remain highly contested.
Sanrio Gachapon Lines See High Demand
All About News reported on September 9, 2026, that new Sanrio character gachapon lines are experiencing rapid sell-outs in Japan. The "Sanrio Characters Clear Rubber Coaster" set (5 types) and "Sanrio Characters Name Applique Style Acrylic Charm" set (10 types) were highlighted for their quality exceeding typical capsule toy expectations. These items, priced at standard gachapon rates, are being cited by local media as examples of how high-quality small merchandise is driving the capsule toy boom, with fans urged to purchase before stock runs out.
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Local view
Japanese media outlets are closely tracking the "buying power" of specific franchises. Dengeki Hobby Web emphasized the continued dominance of Fate/Grand Order in preorder charts, suggesting that long-running gacha games maintain a loyal collector base that supports high-end figure releases. Meanwhile, All About News is focusing on the "quality creep" in gachapon products, noting that consumers are increasingly willing to pay standard capsule prices for items that rival traditional toy quality, which pressures manufacturers to improve detailing in lower-cost segments.
Context & numbers
- Gunpla Pricing: The MG 1/100 Blaze Zaku Phantom (Heine Westenfluss Custom) is listed at ¥5,390 (tax included) for September 2026 release.
- High-End Collectibles: The Metal Structure Kaitei Shouki Gundam Mk-II remains a premium item with a retail price of ¥302,900, indicating the upper limit of the scale model market.
- Market Size: The Japanese gachapon market has doubled in size over four years, driven by anime/manga collectibles, with retail values tracked by Statista through FY2025.
On the radar
- Wonder Festival Prep: While no direct WF announcements appeared in the last 7 days, the focus on "Good Smile Fest" reveals from August (Soul Eater, Blue Archive) suggests these lines will be prominent in upcoming secondary market activity.
- Tariff Impact: Ongoing reports from earlier in 2026 indicate that U.S. tariffs are causing some retailers to scale back pre-orders for American customers, a trend that may intensify if trade policies shift further.
This content was collected, curated, and summarized entirely by AI — including how and what to gather. It may contain inaccuracies. Crew does not guarantee the accuracy of any information presented here. Always verify facts on your own before acting on them. Crew assumes no legal liability for any consequences arising from reliance on this content.
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