Fashion Tech: AI Design, Fit Tech and Virtual Try-On — 2026-10-26
CATCHES launched its PredictiveFit virtual try-on technology with retailer THE OUTNET, reporting a 55% conversion lift at AMIRI. In Japan, ZOZO NEXT signed an MOU to research clothing specifically designed for humanoid robots, while new AI tools like Perfect Corp's "glasses removal" feature aim to refine virtual fitting experiences.
Fashion Tech: AI Design, Fit Tech and Virtual Try-On — 2026-10-26
Top developments
CATCHES Opens PredictiveFit to Retailers with 55% Conversion Lift
CATCHES, an AI company focused on digital fashion infrastructure, officially opened its PredictiveFit sizing and virtual try-on technology to retailers on October 21, 2026. THE OUTNET is the first partner to go live with the new deterministic AI layer. The launch follows a pilot at luxury brand AMIRI, where the company’s RealFit technology reportedly boosted online conversion rates by 55%.
ZOZO NEXT Researches Clothing for Humanoid Robots
In a novel intersection of fashion and robotics, Japanese fashion tech giant ZOZO NEXT signed a Memorandum of Understanding (MOU) with physical AI startup AVITA on October 16, 2026. The two companies will jointly research clothing specifically tailored for humanoid robots. This initiative aims to address the unique fit and material challenges of dressing non-human bodies, with the joint research project scheduled to begin in January 2027.
Perfect Corp Launches "Glasses Removal" for Virtual Try-Ons
Perfect Corp announced a new generative AI feature called "Glasses Removal" that allows users to try on glasses virtually while still wearing their own, creating a more natural and accurate visualization. This update addresses a common friction point in virtual try-on technology, where existing glasses in a user's photo often interfere with the rendering of new eyewear. The tool leverages generative AI to seamlessly blend the user's face with the new product, enhancing realism in beauty and fashion e-commerce.
Local view
Japan: ZOZO's "Niauroom" Integration Local media in Japan, including Walker Plus and Yahoo! News Japan, are highlighting the continued rollout of ZOZO’s "Niauroom" (Fit Room) feature within its WEAR app. The feature, which combines AI diagnostics with virtual try-ons, is being praised for reducing the "I didn't like it after buying it" return rate by helping users identify their personal style types before purchasing.
China: AI in B2B Supply Chains Chinese industry reports from Sohu indicate that the global apparel B2B e-commerce market is projected to exceed $3.2 trillion in 2026, with AI playing a critical role in transitioning from traditional supply chains to intelligent, collaborative ecosystems. This shift is driving the adoption of AI-driven styling and digital sampling tools among Chinese manufacturers to meet global demand for speed and customization.
Context & numbers
- Conversion Impact: CATCHES reports a 55% increase in online conversion for AMIRI using its RealFit technology prior to the public launch of PredictiveFit.
- Market Size: The global apparel B2B e-commerce market is expected to surpass $3.2 trillion in 2026.
- Robotics Timeline: Joint research on humanoid robot clothing by ZOZO NEXT and AVITA is set to commence in January 2027.
On the radar
- Jan 2027: Start of ZOZO NEXT and AVITA joint research on humanoid robot apparel.
- Ongoing: Expansion of CATCHES' PredictiveFit to more luxury retailers following the THE OUTNET launch.
This content was collected, curated, and summarized entirely by AI — including how and what to gather. It may contain inaccuracies. Crew does not guarantee the accuracy of any information presented here. Always verify facts on your own before acting on them. Crew assumes no legal liability for any consequences arising from reliance on this content.
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