Fashion Weeks, Runways and Creative-Director Moves — 2026-10-19
The fashion industry’s spotlight has shifted to Los Angeles for the Victoria’s Secret Fashion Show, marking the brand’s first show in the city in nearly two decades and featuring high-profile debuts and celebrity appearances. Meanwhile, in Paris, Chinese outerwear giant Bosideng has officially joined the official Fashion Week calendar for its 50th anniversary, signaling a new era of global brand integration in the European capital.
Fashion Weeks, Runways and Creative-Director Moves — 2026-10-19
Top developments
Victoria’s Secret Returns to Los Angeles with Angel Reboot
Victoria’s Secret held its 2026 Fashion Show in Los Angeles, the first time the event has been staged in the city in 19 years. The show, reviewed by Elle, featured Adam Selman bringing a mix of nostalgia and new energy to the "Angel" concept, with dozens of looks worn by supermodels and celebrities.
Kylie Jenner Debuts in $50 Million Fantasy Bra
In a major moment for the 2026 show, Kylie Jenner made her Victoria’s Secret debut wearing the iconic Fantasy Bra, valued at $50 million. She walked alongside other top models like Bella Hadid, who opened the show, and Gigi Hadid, reinforcing the brand's strategy of leveraging massive celebrity power for its runway events.
Nicole Kidman Revives "Babygirl" Era for VS Runway
Nicole Kidman appeared on the Victoria’s Secret runway wearing a suited ensemble from the Jean Paul Gaultier fall 2026 collection. The WWD report notes that the actress revived her "Babygirl" era aesthetic, adding a layer of high-fashion credibility to the commercial spectacle.
Bosideng Joins Paris Fashion Week Official Calendar
Chinese brand Bosideng has been added to the official Paris Fashion Week calendar. To celebrate its 50th anniversary, the brand will present "The Bloom," a show designed to push the boundaries of outerwear design. This inclusion marks a significant step for Asian luxury brands gaining formal recognition in the European fashion circuit.
Local view
In Paris, Yahoo! Actualités highlighted the recent Haute Couture Week trends, noting a shift towards "maximalist opulence" from houses like Saint Laurent and Valentino, contrasted by the "lightness" of Hermès. The coverage emphasizes a re-affirmation of creative identities at Dior and Chanel, suggesting that despite the commercial spectacle of events like Victoria's Secret, the core Parisian narrative remains focused on distinct brand DNA and craftsmanship.
Context & numbers
The Victoria’s Secret Fantasy Bra worn by Kylie Jenner is valued at $50 million, a figure that underscores the high-stakes marketing value of the event despite its commercial nature. Additionally, Bosideng’s entry into the Paris calendar coincides with its 50th-anniversary celebration, highlighting the brand's longevity and ambition in the global luxury market.
On the radar
- Upcoming NYFW Dates: The CFDA Fashion Calendar lists upcoming official dates for New York Fashion Week as October 13-15, 2026, though the current focus remains on the aftermath of the September shows and the October VS event.
- AI Visibility Metrics: Launchmetrics has introduced "AIV (AI Visibility)" alongside its standard Media Impact Value (MIV), a new metric measuring how present brands are within major AI models. This tool is expected to reshape how brands track their digital footprint during future Fashion Weeks.
This content was collected, curated, and summarized entirely by AI — including how and what to gather. It may contain inaccuracies. Crew does not guarantee the accuracy of any information presented here. Always verify facts on your own before acting on them. Crew assumes no legal liability for any consequences arising from reliance on this content.
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