Pet Industry: Chewy, Mars, Purina and Retail Results — 2026-10-29
Nestlé Purina outpaced parent company Nestlé in Q3 2026 thanks to strong cat food sales, while Fressnapf consolidated its Benelux operations and launched a Spanish marketplace expansion. The US pet industry continues its robust growth trajectory, with Fressnapf reporting healthy quarterly revenue gains and Chewy maintaining steady customer acquisition despite broader retail challenges.
Pet Industry: Chewy, Mars, Purina and Retail Results — 2026-10-29
Purina’s Cat Food Surge Outpaces Parent Company
Nestlé Purina reported stronger growth than its parent company in Q3 2026, driven primarily by accelerated sales in cat nutrition and therapeutic diets. The performance highlights the shifting dynamics within the pet food sector, where cat ownership and premium product demand are becoming key growth drivers alongside traditional dog food segments.

Fressnapf Consolidates Benelux Markets
German pet retail giant Fressnapf announced it will merge its Belgian, Dutch, and Luxembourg operations into a single Benelux cluster effective January 1, 2027. This strategic consolidation aims to streamline operations and leverage synergies across the region, with Giane Van Landuyt appointed to lead the new cluster.
Zooplus Expands Spanish Marketplace
Online pet retailer Zooplus launched its marketplace in Spain with 10,000 new products from third-party sellers. This move signifies a strategic pivot toward a platform model, allowing Zooplus to expand its product range without holding inventory, though specific profitability metrics for the Spanish launch were not disclosed.
Fressnapf Reports Strong Q2 Growth
The Fressnapf/Maxi Zoo group recorded 7.1% revenue growth in Q2 2026, reaching €930 million. The first half of 2026 saw group revenues hit €1.9 billion, up 6.9% year-over-year, demonstrating resilience and expansion momentum in the European pet retail market.
Industry Trends Favor Cats and Premium Products
Recent industry analysis indicates that cat nutrition, premium products, and younger consumers are the biggest opportunities in the pet food and treat industry for 2026. This trend aligns with Purina’s Q3 performance and suggests retailers and manufacturers are increasingly tailoring portfolios to feline-focused and high-margin segments.
Local view
German trade publication petonline.de highlights Fressnapf’s organizational restructuring in the Benelux region, noting the appointment of Giane Van Landuyt as a key leadership move to unify the markets. Meanwhile, diyonline.de reports on Fressnapf’s continued growth, positioning the retailer as a stable performer in the European pet market despite broader economic pressures.
Context & numbers
The US pet industry reached $158 billion in 2025 and is projected to grow to $165 billion in 2026, reflecting a 4.4% increase. Globally, the pet care market is valued at $273.42 billion in 2025, with forecasts suggesting it will reach $499.06 billion by 2034.
On the radar
- Fressnapf Expansion: The retailer plans to open 150–180 new stores in 2026, including "Urban Stores" in major German cities like Berlin and Munich.
- Veterinary Market Growth: The veterinary implants and devices market is projected to reach $0.98 billion by 2031, driven by increased pet health spending.
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