Retail Innovation & D2C — 2026-08-28
India’s Direct-to-Consumer (D2C) sector is entering a consolidation phase, with investors shifting focus from high-chasing to sustainable business building, as highlighted by recent Tracxn data showing $6 billion raised across 2,000 rounds since 2021. Meanwhile, broader retail trends indicate a continued reliance on AI for inventory control and personalized marketing, though specific new brand launches or store tech innovations within the last 24 hours remain sparse.

















